The Optimisers

The Optimisers is a performance marketing agency based in Auckland, New Zealand, focused on helping brands succeed in the age of AI search. The team specialises in SEO, Generative Engine Optimisation (GEO), AI search optimisation, and data-driven digital strategy. Founded by Richard Conway, The Optimisers works with businesses to improve how they appear across modern search platforms, including Google AI Overviews, ChatGPT, and other AI-driven discovery tools.