My name is Soren Nielsen, and for the past 30 years I’ve worked with the largest and most innovative hearing aid manufacturers in the world. Working on the cutting edge of hearing loss technology, and seeing thousands of lives transformed for the better, has been a truly rewarding experience. Yet, for a long time, I was concerned that patients were not always receiving the best advice. In 2012 I decided to share my rare insider knowledge of the industry, and to help people overcome hearing problems. So I founded ‘Health & Hearing’ as one of the few truly independent hearing clinics in Brisbane. In August 2017, I was appointed an Honorary Consul by her Royal Highness Queen Margrethe II of Denmark (Crown Princess Mary’s mother in law). The position is ‘Honorary’ which means, we don’t get paid, we work for free. I do it gladly for the opportunity to help people and to do my part in making the world a better place. We have four clinics (Ashgrove, Chermside, Kenmore and Carina) and serve thousands of patients every year. And we continue to conduct extensive research to ensure we are providing the best treatments from the full range of available solutions, including tinnitus management, rehabilitation, counselling, and hearing aids from all leading manufacturers with no obligation to any one brand.