Allurez is a premier online jewelry retailer headquartered in New York, USA, specializing in high-quality, custom-crafted fine jewelry. Founded in 2010, the company designs and manufactures all its jewelry with master jewelers in their New York factory, offering superior craftsmanship at competitive prices without retail markups. They provide one of the largest and finest selections of engagement rings, wedding bands, bridal jewelry, fine fashion jewelry, and certified loose diamonds.